Rob Meyerson co-authors sixth edition of Designing Brand Identity

Written By Rob Meyerson

Rob co-authored the sixth edition of Alina Wheeler’s classic branding book, Designing Brand Identity. Publishing on March 6, 2024, this new edition contains:

  • Over 100 branding subjects, checklists, tools, and diagrams

  • More than 50 all-new case studies that describe goals, process, strategy, solutions, and results

  • New content on artificial intelligence, virtual reality, social justice, and evidence-based marketing

  • Additional examples of the best/most important branding and design work of the past few years

  • Over 700 illustrations of brand touchpoints

  • More than 400 quotes from branding experts, CEOs, and design gurus

Designing Brand Identity, sixth edition


Learn more about Designing Brand Identity at dbibook.com, and pick up a copy of the sixth edition at Amazon or ThriftBooks.

Rob Meyerson http://www.heirloomagency.com
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